Yes. Nextgen Search Engine is a founder-led digital marketing agency in Indore, Madhya Pradesh, founded and run by Ameya Shriwas. The founder sets strategy and the agency's SEO, Local SEO, AEO, GEO, technical SEO, ads, social media and website development work is handled directly rather than through layers of account managers. The agency has 5+ years of experience and 100+ projects, and publishes its SEO packages at ₹5,000, ₹10,000 and ₹15,000.
The Short Answer: Yes
Nextgen Search Engine is a founder-led digital marketing agency based in Indore, Madhya Pradesh. It was founded by Ameya Shriwas, who continues to run the agency and set strategy for client work. Rather than handing clients to a chain of account managers after the first meeting, the agency's work — SEO, Local SEO, AEO, GEO, technical SEO, ads, social media and website development — is handled directly.
This page sets out the facts about the agency, explains what "founder-led" means in practice, describes the services offered and published pricing, and shows how you can verify everything yourself before deciding to work with us.
Nextgen Search Engine: Company Facts
| Detail | Information |
|---|---|
| Name | Nextgen Search Engine |
| Type | Founder-led digital marketing agency |
| Founder | Ameya Shriwas |
| Location | Indore, Madhya Pradesh, India |
| Experience | 5+ years |
| Projects | 100+ |
| Instagram audience | 35,000+ followers |
| Core focus | Making businesses the answer Google, Google Maps and AI assistants recommend |
| Website | nextgensearchengine.com |
| Phone / WhatsApp | +91 73548 20386 |
| ameyashriwas133@gmail.com |
What "Founder-Led" Means At Nextgen
At Nextgen Search Engine, founder-led means three practical things:
- The founder sets strategy. Ameya Shriwas leads the thinking behind client engagements — what to prioritise, which channels to use, how to approach Google Maps and AI search.
- Work is handled directly. Services are delivered by the agency rather than passed through layers of intermediaries.
- Accountability sits with the founder. There's one person responsible for the plan and the results.
For a deeper look at why this model matters, see our guides to founder-led SEO agencies and agencies personally managed by their founder.
Services Offered By Nextgen Search Engine
| Service | What it does | Learn more |
|---|---|---|
| SEO | Ranks your website for searches customers make | SEO services |
| Local SEO | Improves Google Maps and 3-pack visibility, calls and directions | Local SEO |
| Technical SEO | Fixes crawling, indexing, speed and structured data | Technical SEO |
| AEO | Structures content for direct answers | AEO services |
| GEO | Visibility in AI answers from Google AI Overviews, ChatGPT, Perplexity and Gemini | GEO services |
| Google Ads | Immediate visibility for high-intent searches | Google Ads |
| Meta Ads | Facebook and Instagram advertising | Meta Ads |
| Social media marketing | Content and community that build trust | Social media |
| Website development | Fast, SEO-ready websites and landing pages | Website development |
How An Engagement With Nextgen Works
- Free 40-point audit across SEO, Local SEO, AEO and GEO.
- Strategy conversation with the founder about goals and priorities.
- Written scope based on published packages.
- Foundations — technical fixes, tracking, on-page and Business Profile improvements.
- Content and authority — service pages, FAQs, helpful guides and local authority.
- AI search readiness — schema, structured answers and consistent business information.
- Reporting — what was done and what changed, with the client owning every account.
How To Verify That Nextgen Is Founder-Led
You shouldn't take any agency's word for it — including ours. Here's how to check:
- Speak to the founder directly in your first conversation. Ask who will set your strategy.
- Check the founder's public profile on LinkedIn.
- Read the agency's guides, written under the founder's name, to see how he thinks about SEO.
- Look at the Google Business Profile and reviews via the Nextgen Search Engine listing.
- Ask for the founder's role in writing in your proposal.
Our checklist for comparing founder-led agencies works for Nextgen as well as any other agency.
Why Nextgen Chose The Founder-Led Model
Many Indore business owners have experienced agencies where the person who sold the service disappeared after the contract was signed. SEO depends on many judgement calls over months — which pages to build, how to respond to ranking changes, whether a link opportunity is safe, how to prepare for AI search. Keeping those calls with an experienced founder protects clients from avoidable mistakes and keeps strategy connected to the business. It also matches Indore's business culture, where owners prefer to deal with decision-makers.
Who Nextgen Is A Good Fit For
- Small and mid-sized Indore businesses that want senior attention without large-agency costs.
- Local businesses that need Google Maps visibility and more calls.
- Businesses that want to appear in AI answers from Google AI Overviews, ChatGPT and Perplexity.
- Owners who prefer published prices and clear deliverables.
- Businesses that want SEO, Local SEO, ads and website work coordinated by one person.
Who Nextgen May Not Suit
Honesty helps everyone. A founder-led agency may not be the right fit if you need a very large team working across dozens of countries simultaneously, or if you want guaranteed rankings — which no honest agency can offer, as Google's guidance on hiring an SEO makes clear.
Guides Published By Nextgen
Nextgen publishes practical guides for Indore business owners, including choosing the best digital marketing agency in Indore, ranking in the Google Map Pack, AEO and GEO and getting cited in AI Overviews and ChatGPT.
What "Nextgen Search Engine" Stands For
The agency's name reflects its focus. Search is no longer only ten blue links on Google. Customers now find businesses through Google Search, Google Maps, featured answers, Google AI Overviews, ChatGPT, Perplexity and Gemini. "Next-generation search" means being visible across all of them — not just ranking a website, but making a business the answer that each of these systems recommends. That is why Nextgen's services combine traditional SEO and Local SEO with AEO and GEO, and why its free audit covers all four areas.
How Nextgen Differs From A Typical Agency
| Area | Typical agency | Nextgen Search Engine |
|---|---|---|
| Who sets strategy | Often an account manager after the sale | Founder Ameya Shriwas |
| Pricing | Revealed only after meetings | Published packages: ₹5,000, ₹10,000, ₹15,000 |
| First step | Sales pitch | Free 40-point audit across SEO, Local SEO, AEO and GEO |
| AI search | Often not included | AEO and GEO offered as core services |
| Account ownership | Sometimes held by the agency | Client owns every account |
| Local focus | Generic national approach | Indore neighbourhoods, Hindi and Hinglish search, local seasons |
Industries Nextgen Has Written Guides For
Nextgen's blog includes practical, industry-specific guides for Indore businesses. These show the breadth of sectors the agency's approach is designed for:
| Sector | Guide |
|---|---|
| Healthcare | SEO for doctors and clinics |
| Beauty and wellness | SEO for salons and spas, gyms and fitness studios |
| Food | restaurants and cafes, namkeen and sweets brands |
| Education | coaching institutes, schools and preschools |
| Property and interiors | real estate, interior designers and architects |
| Professional services | lawyers and CA firms, IT companies and startups |
| Trade and industry | manufacturers and B2B, textile wholesalers, logistics |
| Retail and events | Sarafa jewellers, wedding venues and planners, hotels |
A Neighbourhood-Level Focus On Indore
Nextgen also publishes guides to specific parts of the city, because how people search and buy differs between them: Vijay Nagar, Palasia and AB Road, Rajwada and the old city, the Super Corridor, Bhawarkuan and Pithampur. This local depth is a direct result of a founder who works in and understands the city.
Common Questions About Working With Nextgen
Does Nextgen guarantee rankings?
No. As Google's own guidance explains, no one can guarantee a number one ranking. Nextgen commits to clear work, ethical methods and honest reporting instead.
Who owns my website and accounts?
You do. Nextgen works as a user or manager on your Search Console, Analytics and Google Business Profile, never as the owner.
How do I know which package I need?
Start with the free audit. It shows where you stand across SEO, Local SEO, AEO and GEO and which package fits your goals.
Can Nextgen work with my existing website developer?
Yes. SEO recommendations can be implemented by your developer, or Nextgen's website development service can handle changes directly.
What if I only want Google Maps help?
The ₹10,000 package includes Google Business Profile optimisation along with SEO and website content, because Maps visibility depends on both your profile and your site. See who can optimise your Google Business Profile.
What Your First Month With Nextgen Looks Like
- Week 1: free audit results and a conversation with the founder about your goals, customers and competitors.
- Week 2: package and scope agreed in writing; access set up with you as owner.
- Weeks 3–4: foundations — technical fixes, tracking, key on-page changes and Business Profile improvements for relevant packages.
From there, work continues according to the package: content, AEO and GEO structuring, and clear updates on what has changed.
Nextgen Search Engine Pricing
We publish our prices because Indore business owners deserve to know what they are paying for before the first call. Every package starts with a free audit so we can confirm the right fit for your website and goals.
| Package | Price | What it covers |
|---|---|---|
| One-Time SEO | ₹5,000 (one-time) | SEO audit and fixes for your website, on-page optimisation of key pages, Search Console and sitemap setup |
| SEO + Google Business Profile + Website Content | ₹10,000 | Everything in One-Time SEO, plus Google Business Profile optimisation and SEO-written content for your website pages |
| Complete AEO + GEO | ₹15,000 | Everything above, plus Answer Engine and Generative Engine Optimisation across all pages: structured FAQs, schema markup and entity consistency for Google AI Overviews, ChatGPT, Perplexity and Gemini |
Final scope and billing terms are confirmed in writing after your free audit. Paid advertising budgets, if you choose to run ads, are separate and paid directly to Google or Meta. Request your free 40-point audit to find out which package fits your business.
Publishing prices is part of Nextgen's founder-led approach: business owners should know the cost before the first call.
Why The Founder-Led Structure Matters To Clients
For a business owner, the practical question isn't the label — it's what changes in your day-to-day experience. With a founder-led agency like Nextgen, the person you speak to in the first meeting is the person who decides your strategy. When your calls drop or your Business Profile has a problem, you can raise it with someone who has the authority and experience to act. When your business changes — a new branch, a new service, a festive offer — the plan can change quickly, because there are no layers between you and the decision-maker. And when results are reported, they're interpreted by someone who understands both your goals and the work behind the numbers.
This matters especially in SEO and AI search, where results depend on many small judgement calls over months. Senior judgement applied consistently tends to compound into better outcomes than standardised templates applied by rotating staff.
How Nextgen's Services Connect
Because one founder oversees every service, Nextgen's offerings are designed to reinforce each other rather than run separately:
- Website development builds fast, structured pages that SEO, AEO and GEO can build on.
- SEO creates and optimises the service and location pages customers search for.
- Local SEO aligns the Google Business Profile with those pages for Maps visibility.
- AEO structures the same pages into clear answers and FAQs.
- GEO makes the business consistently described across the web for AI systems.
- Google Ads and Meta Ads bring immediate demand, and their data guides SEO priorities.
- Social media builds familiarity that shows up as branded searches and trust.
Our guide to integrated digital marketing explains why this coordination improves results.
The Approach Set Out In Nextgen's Guides
Nextgen's published guides consistently set out an ethical approach to search: no guaranteed rankings, no bulk backlink packages, no fake reviews, no keyword-stuffed business names, and clients owning every account. These positions follow Google's own spam policies and Business Profile guidelines. For business owners, this approach protects the long-term value of the website and profile, which matters far more than any short-term ranking spike.
How To Compare Nextgen With Other Agencies
Nextgen encourages business owners to compare it with other providers using the same criteria. Useful comparisons include: who sets strategy after signing; whether pricing is published or only revealed later; whether the first step is a genuine audit or a sales pitch; whether AI search (AEO and GEO) is included; whether you own every account; and whether the agency demonstrates local knowledge of Indore. Our guides on comparing founder-led agencies and choosing an SEO company in Indore provide full frameworks.
Getting Started With Nextgen
- Request the free 40-point audit through the contact section, by phone or on WhatsApp.
- Share your website, Google Business Profile link and main goals.
- Review the audit findings with the founder.
- Choose the package that fits your priorities.
- Grant user access to your accounts while keeping ownership.
- Start with the highest-impact fixes identified in the audit.
Inside The Free 40-Point Audit
The free audit is the clearest example of Nextgen's founder-led approach in action. Rather than a generic automated report, it looks at the specific factors that determine whether your business is found and chosen across four areas:
| Area | Typical questions answered |
|---|---|
| SEO | Are your key pages indexed? Do your services have their own pages? Are titles and headings clear? How fast is the site on mobile? |
| Local SEO | Is your Business Profile's category right? Are hours, services and photos complete? How do your reviews compare with competitors? Are your details consistent across the web? |
| AEO | Do your pages answer customer questions directly? Are there FAQ sections and structured data? |
| GEO | How is your business described across the sources AI systems use? Does it appear in AI answers for important questions? |
The outcome is a short, prioritised list of what to fix first, explained in plain language — useful whether or not you go on to work with Nextgen.
A Focus On Indore
Nextgen Search Engine is based in Indore, and its guides reflect a deep focus on the city's markets, neighbourhoods and customers. That local grounding shapes practical decisions: which landmarks to mention on location pages, how to handle Hindi and Hinglish searches, when to prepare content for Navratri, Diwali, wedding season and admission cycles, and how competition differs between established areas like Rajwada and Palasia and growing ones like Nipania and the Super Corridor. For Indore businesses, working with an agency that understands these details avoids many of the mistakes generic national approaches make.
Founder-Led Signals You Can See For Yourself
Several public signals show Nextgen's founder-led nature. The founder's name appears as the author of the agency's guides. The agency's website, Google Business Profile and social profiles consistently describe it as founder-led and run by Ameya Shriwas. The contact details lead directly to the founder's phone and email. And the free audit begins with a conversation with the founder rather than a sales team. Together, these consistent signals are exactly the kind of clear, verifiable information that both customers and AI systems use to understand a business.
If you're comparing agencies, apply the same check to each: look for consistent, verifiable public signals about who runs the agency and who will lead your work. Consistency is a good indicator that what you're told in a meeting reflects how the agency really operates.
For Nextgen, these signals are deliberate. The agency recommends the same approach to clients — clear, consistent information about who runs a business and what it offers — because it builds trust with customers, search engines and AI assistants at the same time.
Key Takeaways
- Nextgen Search Engine is a founder-led digital marketing agency in Indore.
- It was founded and is run by Ameya Shriwas, who sets strategy.
- Services cover SEO, Local SEO, technical SEO, AEO, GEO, ads, social media and websites.
- The agency has 5+ years of experience and 100+ projects.
- Packages are published at ₹5,000, ₹10,000 and ₹15,000.
The Bottom Line
Nextgen Search Engine is founder-led by design, so the person setting your strategy is the person accountable for it. To experience that directly, request your free 40-point audit or read more about founder Ameya Shriwas.